Foodspotting could present new opportunities for mobile food marketing

Foodspotting is a site with an app for iPhone that lets users take a photograph of a meal that they've enjoyed and share it along with the location, it's free and connects to Twitter and Foursquare. This makes it the perfect app for those who enjoy food and sharing the experience with others, it also provides a great source of information for people looking for somewhere to eat and it's integration with Twitter will doubtless make it very popular in no time at all. Read the rest of this entry »

So what’s it all about?

Well... for what seems like an awfully long time now, the founders of this blog have been toying with various ideas to help local food producers, retailers and restaurants reach a wider audience. These ideas have covered many schemes from food networks to food festivals and even TV programmes about food. Read the rest of this entry »

Use Email to boost off-line sales too

Email doesn't have to be used just to boost sales through a website or ecommerce solution, it can be used equally well to create sales through real word "bricks and mortar" shops, hotels and restaurants. Read the rest of this entry »